GENUINEBLANKS x WHITECOTTON
GENUINEBLANKS x WHITECOTTON
Every brand loses money on the same mistakes. These are the breakdowns your factory never wants you to read. No sales pitch. Just the information.
We're the factory. This isn't theory from a consultant - it's what we've learned working with 850+ brands over 8 years. When you understand manufacturing, you make better decisions. We'd rather work with informed partners than keep you in the dark.
Written from inside actual production, not a marketing agency.
Knowledge creates better partnerships and better products.
No hidden upsells. No "book a call" traps. Just information.
Click any card below to preview what's inside, then select the ones that match where you're stuck.
Every garment type, fabric option, and finish available in custom manufacturing—explained in detail. This is your complete reference for understanding what you can build and how each option affects quality, price, and perception.
Every garment, fabric, and finish option explained. Your complete manufacturing reference.
Your competitor sells at the same price, uses similar fabric, but somehow has 15% better margins. What do they know that you don't? This playbook reveals the unit economics and scale math that separates profitable brands from struggling ones.
Why competing brands have better margins than you. The math nobody shows.
You spent $5k on ads and got 12 customers. Meanwhile, a brand with 1/10th your budget has a waitlist. This playbook shows how to acquire customers without paid ads using systems that compound over time.
Acquire customers without paid ads. The organic system that compounds.
You work 14-hour days, skip the gym, miss dinners with family - and still feel like you're falling behind. This playbook is the operating system for building a brand without burning out. Mind, body, decisions.
Build a brand without burning out. The operating system for mind, body, decisions.
You're about to place your first order and you're terrified of screwing something up. This is the essential checklist - the 15 non-negotiables and 7 red flags that prevent first-order disasters.
The essential checklist for your first production run. No fluff.
You have a brand idea. Maybe some designs. But the gap between concept and actual product feels impossibly wide. This is the complete manufacturing roadmap - from first sample to $500k revenue.
From first sample to $500k revenue. The complete manufacturing roadmap.
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